Background
Kāinga Ora is the government agency responsible for housing in Aotearoa. Working alongside their stakeholder partners, Kāinga Ora is delivering quality, affordable homes and communities for New Zealand's growing population across six new urban developments. One of these new neighbourhoods will be in Wesley, Mount Roskill.
My work
I worked on Kāinga Ora’s Roskill Development portfolio at Auckland agency Lion’s Share. In 2022, our client partners wanted to share the vision for the Wesley neighbourhood with the local community through a series of digital and in-person activations designed to invite participation and engagement.
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Campaign strategy, planning & creative ideation
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Creative Lead & copywriter for key campaign deliverables including landing page, EDMs, social media activations and live event collateral.